These terms govern your use of spooof ("we", "us", "our"). spooof is operated by Marcus Ng, based in Sydney, Australia.
By signing up for or using spooof, you agree to these terms. If you do not agree, do not use the service.
There are two types of people whose use of spooof is covered:
Business owners (customers). People who sign up for a spooof account to use the product on their business's website. Most of these terms apply to business owners.
Reviewers (end users). People who visit a business's review page powered by spooof and submit feedback or a review. Only sections 3, 11, and 12 apply to reviewers.
spooof is a hosted tool that:
spooof does not write or post reviews on behalf of reviewers. spooof does not post replies on your behalf unless you have connected Google Business Profile and clicked "Post" on a reply you have written and approved.
To use spooof as a business owner, you need an account. To create one:
If you sign up on behalf of a business or organisation, you confirm you have authority to bind that business to these terms.
We may suspend or close accounts that violate these terms, are used for fraud, or are inactive for an extended period.
You can use spooof to collect reviews and feedback for a legitimate business you own or are authorised to represent.
You may not use spooof to:
If you are a registered health practitioner, you remain responsible for complying with AHPRA's advertising guidelines and your profession's code of conduct when using spooof. spooof does not review your replies for compliance with these obligations.
You retain ownership of:
You are the author and publisher of any reply you post to Google through spooof. spooof's Reply Workspace suggests phrasings; you choose what to include, edit, and post. spooof is the tool, not the author.
You are responsible for:
You grant us a limited licence to host, process, and display your content as needed to operate the service. We do not claim ownership of your content and we do not use it to train AI models.
spooof's software, design, copy, brand, and underlying methodology are owned by us. You receive a limited, non-exclusive, non-transferable right to use the service while your account is active. You do not receive any ownership rights in spooof itself.
spooof relies on third parties listed in our Privacy Policy (Cloudflare, Anthropic, Resend, Google, our review-scraping provider). Their availability, terms, and pricing are outside our control. If a third party changes terms or stops providing service, we will adapt where reasonably possible.
When you connect Google Business Profile, you are also bound by Google's terms. We will only use Google data as described in our Privacy Policy.
spooof may charge subscription fees. Pricing, billing cycles, and refund terms will be presented to you at the point of paid sign-up or when you upgrade.
If paid plans apply to your account:
While your account is on a free plan or in a trial period, we may change those plan terms with reasonable notice.
We aim to keep spooof available but we do not guarantee uninterrupted access. The service may be temporarily unavailable due to maintenance, upgrades, third-party outages, or events outside our control. We are not liable for downtime, except where required by law.
We may modify, improve, or remove features. Where a change materially reduces the service, we will give reasonable notice to active accounts.
You may close your spooof account at any time from your dashboard or by emailing support@spooof.com.
On account closure:
We may close your account if you breach these terms, if your account is used unlawfully, or for prolonged inactivity. Where reasonable, we will give notice before doing so.
If you submit a review or feedback through a spooof-powered page:
You can ask the business owner to delete a submission you have made. If they do not respond, you can contact us at privacy@spooof.com.
spooof is provided "as is". To the maximum extent permitted by law, we do not warrant that:
Nothing in these terms excludes, restricts, or modifies rights you have under the Australian Consumer Law that cannot lawfully be excluded.
To the maximum extent permitted by law:
These caps apply whether the claim arises in contract, tort (including negligence), under statute, or otherwise. They do not apply to liability that cannot lawfully be limited (for example, certain consumer guarantees under the Australian Consumer Law).
You agree to indemnify us against claims, losses, and reasonable costs (including legal fees) arising from:
We will notify you of any claim we intend to seek indemnity for and give you a reasonable opportunity to respond.
We may update these terms. Material changes will be communicated by email to business owners and posted on this page with an updated "last updated" date. Continued use of spooof after changes constitutes acceptance.
If a change materially reduces your rights, you can close your account before the change takes effect and request a pro-rata refund of any prepaid fees.
These terms are governed by the laws of New South Wales, Australia. You and we submit to the non-exclusive jurisdiction of the courts of New South Wales for any dispute that cannot be resolved informally.
We will try to resolve disputes by good-faith discussion before either party takes formal action.
For questions about these terms:
Email: legal@spooof.com
Operator: Marcus Ng
Location: Sydney, Australia